Post-Presentation Follow Up- Questions, Comments, Casual Conversation
Your presentation doesn’t end the moment you stop talking. Although you might be prepared to breathe that sigh of relief after giving a smooth delivery, you must remember that the presentation itself is only part of the process. It is important to put as much time into your follow-up as you put into the actual presentation. Even if your audience appeared to thoroughly enjoy your presentation, you must follow-up to ensure that they fully understand your message. Following up your presentation is one of the most important factors in determining whether or not your presentation was a success. Here are some ideas for how you can follow up with your audience.
Make Yourself Available for Questions
Even if you included a Q&A session at the end of your presentation, not everyone is brave enough to speak up in front of an audience. That is why it is so important to block off an extra 30 minutes or so to answer questions after the presentation has concluded. It gives audience members a chance to speak with you one-on-one and ask questions in a more comfortable environment.
Post Videos and Information on Social Media
Create a video or include video clips from your presentation and post them to various social media channels. You can also include a series of helpful links to provide additional information on your topic. Not only is this a good way to spark conversation and continue your presentation after it is over, but it is helpful for those who were unable to attend your presentation. It also presents an easily accessible way for audience members to reach out to you with additional questions or comments. Additionally, it can be a great way to receive feedback on your presentation.
You might want to email your audience members the deck that you used during your presentation. This would serve as a helpful resource so your audience can reference your notes if they have a question. You should also create a follow up email encouraging further discussions. There are a variety of templates available that are perfect for presentation follow up. It is a great way to spark conversation and continue the relationship with your audience.
Send your audience members books, pamphlets, brochures, or anything else that will help them remember you and your presentation. This will serve as a reminder for them to contact you if they have questions.
Make Phone Calls
You can never underestimate the power of a personal phone call. You can network and build relationships long after your presentation is over by calling on prospects personally. Talk to them about the presentation and ask them if they have questions or concerns that you might be able to address.